Coronavirus and Ecommerce: Essential Retail Reading List During this Historic Time

We want to provide you with the best resources to understand the impact on retail and ecommerce. We’ll continue to update our guide as more resources and information come online.

COVID-19 is rapidly impacting the way we live, work, and play. The news cycle spins endlessly about the latest numbers. We want to provide you with the best resources to understand the impact on retail and ecommerce. We’ll continue to update our guide as more resources and information come online.

 

Action by Retailers

 

Retailers are making rapid choices about how to handle their physical stores across the world. Want to see which stores are closing or reducing hours?

Read this guide from Retail Dive on Tracking retail’s response to the coronavirus.

 

Ecommerce Performance during COVID-19

 

WITHIN is sharing aggregated customer data to understand the impact of the coronavirus across several metrics. You can find data on revenue, conversion rate, Facebook Spend, and Google Spend.

Read more on COVID-19 Retail Pulse.

 

How Customers Shop Differently

 

BigCommerce put together a great 6-min read on how the pandemic is impacting what and how customers are buying.

You can read their article Understanding the COVID-19 Effect on Online Shopping Behavior here.

SessionCam has also put together a summary of how customers are shopping differently. Read: How Coronavirus is changing online behavior.

 

Government Actions & Retail

 

The National Retail Federation has a practical guide to keeping your customers and works’ healthy and safe during coronavirus. You can find links to state and federal resources, as well as guides for small businesses and jobs on their Coronavirus Resources page.

 

Companies Freezing Hiring

 

Candor has put together a live document of companies freezing hiring or doing layoffs. Check if your company is on the list – or look for opportunities.

You can find the live guide here.

 

Latest COVID-19 + Retail News

 

We’re also tracking the latest news about retail and coronavirus. Here’s the latest:

How to Navigate the Tricky Online Dance in the ‘New Normal’ of COVID-19. April 2, 2020. Sourcing Journal.

The Domino Effect: 5 Ways Coronavirus Will Forever Change Retail. April 1, 2020. Forbes.

Zero Contact Everything: Coronavirus Causes the Rapid Rise of “No Touch” Retail. March 29, 2020. Forbes.

Will Retailers Bounce Back from the Coronavirus Pandemic? March 22, 2020. eMarketer.

What food retailers should do during the coronavirus crisis. March 2020. McKinsey.

Retail in the Age of Coronavirus. March 16, 2020. Forbes.

Defending Retail Against the Coronavirus. March 11, 2020. Bain & Company.

Retailers Confront Coronavirus Uncertainty. March 3, 2020. Wall Street Journal.

This is a rapidly evolving situation, so we’ll continue to post updates and relevant news articles. Comment below with any articles you’ve found helpful, and we’ll add it to the list.

Need help navigating the situation? We’re offering free consultations for any businesses struggling during this time. Just send us a note at team@experimentzone.com, and we will make time to talk about your challenges and concerns.

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