Uncover the secrets of conversion rate optimization and user experience improvement through live audits of direct to consumer (DTC) ecommerce stores.
Unlock the secrets to ecommerce success as a listener of the Experiment Zone Podcast! Join our founder, AJ Davis, as she guides ecommerce store owners through a live 15-minute session, providing personalized insights to optimize their store. Dive into concise episodes that showcase DTC stores with live screen shares, offering real-time strategies for success.Subscribe to our Podcast
AJ Davis, the founder of Experiment Zone, is your trusted host throughout this podcast journey. AJ is an industry expert in conversion rate optimization and user experience strategy with a proven track record of delivering true value to a ton of businesses.
She’s led optimization strategies for Fortune 500 companies during her tenure at Clearhead, including CVS, Steve Madden, and Lululemon. She also created the user research practice and team at Clearhead. Before Clearhead, AJ was the lead UX researcher on the Google Optimize product.
With years of experience in these fields, AJ brings a wealth of knowledge and expertise to each episode. Her passion for experimentation shines through as she guides the podcast conversation toward actionable insights that you can apply to your own business.
In this insightful podcast episode, AJ Davis explores the importance of storytelling and provides expert advice on when and where to effectively share your story. AJ Davis goes on to outline how to think about the role of each page on your site, where to add messaging about what makes your brand unique, and how to get that messaging right.
Find out what it means to have a seamless user experience and how websites can use this knowledge to increase their online sales. Always start with your data to discover where to investigate potential problems with your website.
Get started with conversion rate optimization! Learn what elements you should have on a website and how to A/B test your site user experience. Understand what metrics are essential and which metrics you should try to improve.
With thousands of experiments and research hours under our belt, we apply our expert knowledge to accelerate your CRO strategy
Our working roadmap of ideas aligns with your business goals and customer needs to chart the most impactful path forward
As research & data-driven teams, our results are always backed by and leveraged by data & insights